Winning attended the III Simpósio ISCTE where was discussed current trends and challenges currently faced by training programs and it was also an opportunity to strengthen bridges between academic research and professional practice.
Cláudia Teixeira, Manager at Winning Management Consulting, refered that “Although the well advanced practices on how to estimate and measure business initiatives benefits, it is still an uncommon practice to apply this knowledge and methodologies on HR initiatives, in particular, training programs.”
The ability to keep a business sustainable in such a current globalized world, hugely comes from the human capital in organizations, or in other words, from the dynamic competences owned by the company teams. For this reason, the investment in professional training is increasing hence the need on assuring that the right training programs are implemented and contributing to the business goals.
Cláudia shared that although the increasing investment on training human capital, most organizations fail to deliver the intended results. Some of the causes of this return failure is due to:
- Poor definition of the business goals and lack of training alignment to strategic axes
- Lack of up-front analysis (needs deep assessment)
- Poor definition of the impacts expected
- Inappropriate training program to the purpose
- Lack of Managers involvement
- Lack of training follow-up and application evaluation
- Poor quality of the training delivered
- No methodology defined
Cláudia Teixeira also reinforced the importance of knowing how to measure the ROI in Training: “it is becoming a critical skill to HR Executives as they need to justify whether that investments were effective, whether there was any return generated with the training programs to their organization employees and ultimately if there was a contribution to the business goals.”
Knowing how to estimate a training program benefits and make the right decisions is a demanding key skill to Human Resources Executives who are playing a strategic role together with the top management.